With Wellington Holbrook stepping into his role as COO at Connect First Credit Union, our mission was to establish his brand as a prominent leader in the industry.

To achieve this, we launched a captivating and business-focused podcast, featuring Wellington as the host, where he delved into the future opportunities for Alberta, positioning him as a visionary driving the transformation of the province.

By hosting this podcast, we aimed to elevate Wellington's visibility and influence within the company and the industry as a whole. Our strategy was to position him as a trusted thought leader, paving the way for potential future opportunities such as securing a CEO role. Through engaging discussions and insightful conversations on the podcast, Wellington's expertise and visionary perspectives took center stage, solidifying his position as a leader shaping the future of Alberta.